The Sun Valley of Digital Advertising
At LUMA we aimed to organize a “Summit of Summits”, a top-level gathering of the most important leaders guiding the future of the digital advertising industry.
Welcome to HEDGED GARDEN RETREAT by LUMA.
HGR is an exclusive, intimate, and premium event formatted to discuss the most critical industry issues in a series of unparalleled roundtable discussions. The participants share perspectives, ask questions and work to find solutions together. The collective goal is to go beyond having discussions to actionable outcomes.

2024 Participants
| Full Name | Job Title | Company |
|---|---|---|
| Mark Zagorski | CEO | DoubleVerify |
| Stephen Yap | Head of Americas, GMP | |
| Tara Walpert Levy | President | YouTube |
| Steven Vine | EVP, Corporate Development & General Counsel | Zeta |
| Michael Schoen | EVP & GM, Marketing Solutions | TransUnion |
| Gil Sadeh | President | Skai |
| James Rooke | President, Comcast Advertising | Comcast |
| Shawn Riegsecker | CEO | Basis |
| Amanda Richman | VP, Global Media Sales | Microsoft |
| Karthik Rao | CEO | Nielsen |
| Frost Prioleau | CEO | Simplifi |
| Spencer Potts | CEO | Madhive |
| Lou Paskalis | CEO | AJL Advisory |
| Nelson Norley | Vice President | LUMA |
| Dave Morgan | Chairman | Simulmedia |
| Conor McKenna | Partner | LUMA |
| Serge Matta | President, Global Ads Sales | LG Ads |
| Sandeep Kella | CEO | Pacvue |
| Terence Kawaja | CEO | LUMA |
| Harry Kargman | CEO | Kargo |
| Mike Jaconi | CEO | Button |
| Tal Jacobson | CEO | Perion |
| Scott Howe | CEO | LiveRamp |
| Ashley Holmes | Head of Marketing | LUMA |
| John Halley | President, Advertising | Paramount |
| Chris Feo | Chief Business Officer | Experian |
| Sharb Farjami | CEO, GroupM NA | WPP |
| Michael DeMarseilles | Vice President | LUMA |
| Sean Cohan | CEO | Bell Media |
| Brandon Caballero | Analyst | LUMA |
| Jenny Burke | Director, Ad Strategy | Amazon |
| Michael Barrett | CEO & President | Magnite |

